Tuesday, June 10, 2008

How to save money and have eye catching trade booth graphics

When designing a trade show booth it is all about attracting interest. When faced with so much information and so many choices what will make you stand out from the rest? One way is with killer graphics that will grab the attention of your audience. Unless you are big corporation that can afford to hire your own photographer; how do you find images that will motivate, and also be big enough to create high quality graphics needed for your booth? That is where stock photos can help. This article by Evan D. Owen of A Smash Hit! explains the different types of stock photos, and which will work best for your needs. You don't necessarily need to spend thousands of dollars to get an image that will draw in the crowds. Found [Via].

A picture is worth a thousand.....dollars! How to Save Big Bucks in Purchasing High Quality Stock Photos by Evan D. Owen president of A Smash Hit! Trade Show Displays

Pictures and graphics are one of the most important elements that a company uses to create brand awareness and communicate its message. Ever wonder where those images come from? The general term for these images is “stock photos” and the evolution of digital photography has caused a revolution within the stock photo industry. In our business of selling trade show displays and designing graphics for these displays we are constantly challenged with how to develop a graphical message that is suitable for trade show graphics. Trade show graphics are considered large format printing and it has its own set of challenges, especially when it comes to finding high resolution photos that when printed look presentable.

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