Tuesday, June 02, 2009

Mighty Imaging featured in Digital Output online article series

We were honored and flattered when Gretchen Peck from Digital Output contacted us to give our perspective in the technological advances that have helped shape our industry and business practices for her four part exclusive online series. Gretchen contacted us as we were in the middle of our merger with Artisan Colour to become their Display Graphics Division. The equipment and technology mentioned in the article are what have become the cornerstone of our new space in the Artisan Colour complex. Here is a portion of her article.

Mighty Imaging; AZ-based Shop Makes the Move to Automation -Gretchen A. Peck for Digital Output online

Mighty Imaging invested in a blend of print technologies in order to manage an array of large format graphics.

"Right now, the equipment line-up is the Océ LightJet for fine art and photographic applications, an Epson Stylus Pro 9800 for giclée output, and a Océ Arizona 350 GT UV flatbed for direct to substrate application," explains Fradin. "While the LightJet is our workhorse, the 350 GT is going to eclipse that rather quickly."

Corporate wall art is a strong market segment for Mighty Imaging. "We produce a fair amount of wallpaper for restaurants and bars, in addition to large prints and fabric graphics for lobbies, conference rooms, board rooms, and call centers. Our attention to detail and ability to manage color allows us to fill the fine art reproduction niche as well," he explains.

With growing volumes and a demanding customer base, it wasn’t enough to simply provide exceptional print. In addition, Mighty Imaging needed to offer sophisticated and stealthy finishing services. Thus, the company recently ordered its first digital cutting solution, a Zünd G3 digital cutter.

"Prior to the G3 I lived in the last century in regards to a cutting solution—panel saw, table saw, and hand cutting. The cost savings in labor and turnaround time should be significant, and of course, having every step in the workflow process under one roof is every print service provider’s goal," admits Fradin.

Fradin expects the G3 to eliminate bottlenecks in finishing by automating cutting and trimming. "Cutting by hand, with its inherent labor costs, potential for human error, and lack of efficiency, should be reduced to nearly zero," he says. "More importantly, unique applications will allow us to set our customers’ display graphics apart from others."

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